Anti-Piracy & Anti-counterfeiting

Our Experts

Sanjay Kaushik
Sanjay Kaushik

Managing Director


Sanjay Kaushik
Dhruv Maingi

Co-Founder & Director-IPR


Sanjay Kaushik
Pankaj Monga

Director & Global General Counsel

Sanjay Kaushik
Pravin Parab

Director-Operations, Western Region and Southern Region


Sanjay Kaushik
Ashutosh Chowdhary

Head-IPR, Northern & Eastern Region

Anti-Piracy & Anti-counterfeiting

Digital channels – websites, email messages, search engines, social media and smartphones – have profoundly changed the face of business profoundly. E-commerce now accounts for more than 13% of the discretionary spending by consumers. Of course, fake products and services proliferate where customers go. Globalization has brought tremendous uncertainty to the global supply chains and international trade. In this setting, customs officials around the world have a crucial role to play throughout finding a compromise between compliance and market facilitation.

Counterfeiting and piracy are still rising as a threat to society and the economy. Counterfeit or pirated goods are common throughout the world and across all sectors of the industry.

The amount sold by street corner counterfeiters and all other physical markets combined would soon overtake counterfeits in the digital world. Brands are losing hundreds of billions of dollars per year to fake or pirated content online. Brandjackers know that by imitating goods, they can make easy money.

Particularly dangerous are those goods that directly harm the health and safety of consumers. In contrast, illegal trade in counterfeit goods is often connected with other serious crimes, such as money laundering and terrorist organizations funding.

Luxury fashion brands lose around $30.3 billion in sales to fakes products online, according to the 2018 Global Brand Counterfeiting Report. According to Ghost Information, Instagram's most counterfeited fashion brands including Louis Vuitton, Chanel, Gucci, Nike Fendi, and Balenciaga. The sale of these brands ' knockoff products does not only hurt their integrity and the bottom line; counterfeits were also linked to funding terrorism and other criminal activity rings.


  • Market Surveys
  • Criminal / Enforcement Actions
  • Online Monitoring
  • Investigations
  • Supply Chain Audits


Source: Global Brand Counterfeiting Report, 2018



Subscribe to our Newsletter

Quick Enquiry

Is Your Brand Protected from Unauthorised Use?